|
Written by Sacha Young
|
|
Thursday, 08 September 2011 16:34 |
If you haven’t heard of the lifestyle label 'RVCA' [pronounce it however you like - R-V-C-A or RUKA], then I am more than thrilled to introduce you to the American, design-driven brand.
With headquarters in Costa Mesa, California, this predominantly artist meets lifestyle label exudes everything one could expect from a West Coast apparel brand. All whilst keeping design, surf, skate and sport at the forefront of the collections - there is a definite collision of fashion and function in every piece they produce.
As well as being a sports-heavy inspired label, 'RVCA' are also proud parents of the Artist Network Program (ANP), which is a platform for known and unknown talented artists to share their work and to give them a voice, when in other cases they might otherwise go unnoticed.
I’ve grabbed a few of their lookbook outfits from their website - check out their simple, on-trend guys streetwear clothing below…
Your best bet to find 'RVCA' locally is in Amazon (surf/skate/denim). Go HERE to find your nearest store location.
Check out our article on the new Amazon fit-out in Real Groovy – HERE.
www.amazonsurf.co.nz | www.rvca.com
|
